SEO Built for
Google & AI Search.
Help people find, understand and choose your business. We improve the technical foundations, useful content and clear answers that support visibility on Google, Bing and AI search for US service businesses and Shopify stores.
The foundations that
help you get found.
Search visibility starts with a website people can use and search engines can understand. We connect the technical work with the information your customers need.
Make the right pages discoverable.
Review crawling, indexing, internal links and page performance for Google and Bing. Use Search Console and Bing Webmaster Tools where access is available to identify issues affecting important service, product or collection pages.
Make your offer clear.
Shape useful pages around what you provide, who it is for and the questions customers ask before choosing. Improve titles, headings and content without forcing keywords into every sentence.
Make business information consistent.
Keep your services, locations and business details accurate. Add appropriate structured data that reflects the content visitors can actually see.
Make the next step easier.
Connect useful answers with a clear inquiry or purchase path. Review contact options, relevant page links and agreed conversion tracking alongside the search work.
Answer the question
behind the search.
A service business needs to explain the work it does and where it can help. A Shopify store needs clear collections, useful product information and answers that support a buying decision.
We build the content plan around those needs, then connect related pages so visitors can explore without starting again.
- Can you help me?
- Services and customer fit
- Do you cover my area?
- Real locations and service areas
- What should I know?
- Helpful answers and relevant experience
- How do I get started?
- A clear inquiry path
Clear priorities.
Ongoing improvement.
Start with the work your site needs most. Agree the scope, make the changes and review what happens next.
Understand the starting point.
Review your website, customers, search data and business goals. Identify the technical and content priorities.
Improve the foundations.
Complete the agreed page, content and technical work. Keep a clear record of what changed and why.
Review meaningful progress.
Look at relevant search traffic, inquiries or sales where tracking is available. Use that evidence to plan the next changes.
For businesses serving a local area, we can connect this work with Local SEO and Google Business Profile support.
Your next project
Ready to improve your search visibility?
Tell us about your business, your website and the customers you want to reach. We can discuss technical SEO, service content and AI search support around your goals.
Scope, priorities and fees are agreed before work begins.
Search questions,
answered.
A few practical details before you decide where to start.
Discuss your search visibilityHow does AI search optimization relate to SEO?
AI search optimization, often called AEO, focuses on making your business information and answers clear and accessible. It builds on technical SEO and useful content. Google says its AI search features do not require a special AI file or special schema. Rankings and inclusion in AI answers cannot be guaranteed. Read Google’s guidance on AI search.
Do I need to rebuild my website first?
Not necessarily. Many websites can be improved through targeted technical fixes, clearer pages and better internal links. If the platform or structure limits that work, we can discuss whether a rebuild makes sense before agreeing the scope.
Can you help with Shopify SEO?
Yes. Search work can cover store structure, collection and product pages, content and technical priorities within Shopify. It can be part of a store project or an agreed ongoing plan. See our Shopify support.
How will we know what is improving?
We agree the measures before work begins. These may include Google and Bing search impressions and clicks, landing-page activity, qualified inquiries and sales. Reporting connects the work completed with the available evidence and makes clear where attribution is limited.
In development
A clearer view of your AI visibility.
Take an early look at the Optiseo AI Visibility Dashboard and follow its progress.